Sustainability At Core of Minoa

Minoa, sustainability is woven into every thread of our brand. From seed to sleep, we make conscious decisions—choosing materials that regenerate the planet, not exhaust it. Our bedding isn’t just breathable, skin-loving, and beautiful—it’s also deeply responsible.

We use science-backed materials like hemp and bamboo lyocell that don’t just feel good—they actively contribute to a healthier planet.

Let’s be honest “sustainable” has become a buzzword. Many brands make vague eco-claims, leaving you unsure of what’s truly better for the planet. You want transparency, real impact, and a product that doesn’t compromise quality or comfort.

Why Sleep Shouldn’t Cost the Earth

We believe luxury and responsibility can coexist. That’s why we only use hemp and bamboo - two of the world’s most sustainable textile materials - to bring you exceptional comfort without compromising your values.

What Makes Hemp & Bamboo Lyocell Better?

Hemp

• Grows in 100 days with no pesticides or synthetic fertilizers

• Absorbs more CO₂ than forests—up to 15 tons per hectare

• Restores soil and promotes biodiversity

• Naturally antibacterial, hypoallergenic, and incredibly durable

Bamboo

• Requires up to 94% less water than cotton

• Made in a closed-loop system using non-toxic solvents

• Fully biodegradable and soft as silk

• Grows up to 3 feet per day with minimal land and no pesticides

Our Commitment to Real Change

Minoa is proud to align with the UAE’s Net Zero 2050 Vision, which aims to position the country as a global leader in climate action. We support this national mission by:

• Sourcing low-impact, renewable fibers

• Prioritizing biodegradable and recyclable packaging

• Partnering only with ethical, certified suppliers

• Streamlining our logistics to minimize emissions

Sustainability isn’t a checkbox for us—it’s the blueprint we build everything on.

Sustainability You Can See: How We Compare

Many brands claim to be sustainable. We believe in showing you the numbers.

Here’s how hemp and bamboo lyocell stack up against traditional cotton:

Sustainability Metrics	Cotton	Bamboo	Hemp
Water Usage	High (up to 10,000L/kg)	Low (up to 94% less)	Low (~500L/kg)
Pesticide Use	High (25% of world pesticide use)	Minimal	None
CO2 Absorption	Low	Moderate	Very High (15 tons of CO2/ha)
Soil Health	Depletes Soil	Prevents erosion	Soil rejuvenator
Biodegradability	Slow	Fast (3-4 months)	Fast (3-4 months)
Processing Impact	High Chemical Use	Low	Minimal
Growth Speed	Moderate (6-8 months)	Fast (grows 90 cm/day)	Very fast (90-100 days)

 

Key Takeaways:

• Hemp absorbs more CO₂ than tree forests—up to 15 tons per hectare

• Bamboo uses up to 94% less water than cotton

• Both materials are biodegradable, naturally pesticide-free, and regenerate land

Our Supply Chain Certifications

We only work with suppliers who meet the strictest environmental and ethical standards:

• Oeko-Tex® Standard 100 – free from harmful chemicals

• FSC Certified – bamboo sourced from responsibly managed forests

• Organic Cotton Certified – used in select blends

• EUROPEAN FLAX® Certified – traceable, sustainable European linen

Every product you bring into your home comes from a supply chain you can trust.

We Solve the Problems People Have With Sustainability

“I don’t know who to trust anymore.”

We show you the facts. Our certifications, process, and materials are all verifiable and transparent.

“Sustainable products are often uncomfortable or poor quality.”

Not here. Our bamboo and hemp bedding is as luxurious as it is eco-conscious—soft, breathable, and built to last.

“I want to make a difference, but I don’t know where to start.”

Start with your bed. You spend a third of your life there. By choosing Minoa, you’re supporting regenerative farming, ethical supply chains, and low-impact living—night after night.

Sleep With a Lighter Footprint

Sustainability isn’t a trend—it’s our foundation.

By choosing Minoa, you’re not just investing in beautiful sleep. You’re supporting:

• Regenerative agriculture

• Low-impact, toxin-free textiles

• Ethical labor and fair trade practices

• The UAE’s long-term sustainability goals

Make the switch to sustainable sleep.